survey thank you page

This is probably not the first thing you’ll think of when running surveys on your page, but you’ll be surprised how many insights you can get from this.

Try adding a survey to your confirmation (or thank you) page and ask “Did you face any difficulties during the sign-up process”?

For instance, with this survey, we found out that the text message verification didn’t work for one of our clients, an issue we wouldn’t have found ourselves. On a different site, we found out that people couldn’t enter their postal code, only because the field was set to ‘text-only’. Ouch! A great tool for adding surveys is Hotjar.

CRO Tip from:

Gijs Wierda

Gijs Wierda

CRO specialist

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About Done&Tested

Each week I share a conversion rate optimization (CRO) tip or insight I love - or just blows my mind. Would you like to share a tip as well? Drop me an email here.

All tips are meant as inspiration and I recommend split-testing them; they might not work for your site' audience. Done&Tested is curated by Gijs Wierda, a freelance CRO specialist.

Gijs Wierda

Gijs Wierda