People don’t really read your page. They quickly scan it, and if they like it, they might read.
Your page should be easy to scan. You can do this by using a clear headline, clear subheadings and bullet points. If someone only reads the titles and bullet, they should get the whole picture of your offering.
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Done&Tested shares conversion rate optimization tips with digital marketers, designers and business owners. Each week I add a conversion tip or insight I love, or just blows my mind. All tips are meant as inspiration and I recommend split-testing them because they might not work for your audience. I work as a freelance conversion specialist. Would you like to share a tip as well? Drop me an email here.